One of the reasons cloud storage has become so popular is its cost-effectiveness when compared to on-premises storage. But, as even cloud storage is becoming a commodity, organizations are looking for ways to further optimize their budgets – but do so in a way that still gives them required levels of recoverability and retention.
*below is the abstract of our new free whitepaper
Public cloud environments like Amazon S3, Microsoft Azure and Google Cloud Storage have all realized that a single tier of storage no longer meets the backup, retention, recovery and archiving needs of organizations with mature data protection strategies. What is needed are less expensive storage mediums that can cost-effectively house data while meeting retention and retrieval requirements of critical data, archive data, and everything in between.
- Hot Storage: This is the traditional high-availability, low-latency, frequently accessed storage most organizations associate with cloud backup and recovery. This tier of storage is optimized for performance and durability, and usually contains the backup sets of data, applications, and systems needed to recover your organization’s operations.
- Cool Storage: This tier of storage is used for data that is needed, but changes infrequently or never. Examples of data perfect for cool storage include scientific data, telemetry data, security camera footage, customer service call recordings, and any other kind of larger data set that rarely (if ever) changes.
- Cold Storage: This tier of storage is for inactive data that is needed for archival purposes. As a rule of thumb, the data sets that would sit in cold storage are ones your organization would expect to access less than once annually – email archives, or data retained for compliance, legal, or HR purposes. Cold storage is for data you may need in the future, but when you do need it, it’s understood it may take some time to retrieve.
Staying Out in the Cold
By leveraging Cold Storage as part of storage lifecycle management, organizations can focus not just on protecting their data, applications, and systems through the backup process, but ensure data is appropriately retained balancing IT budgets and IT performance. Download full whitepaper to learn more on how data and backup controls have evolved, using "cold storage" as a data control mechanism
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